Copy Kat expands services


  • By
  • | 8:54 p.m. March 31, 2015
COPY CAT_BERTA
COPY CAT_BERTA
  • Ormond Beach Observer
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Owner says he’s now a full-service supplier for businesses.

Wayne Grant

News Editor

Copy Cat Printing Centers is expanding its business, offering window signs and automobile wraps.

“It makes us a one-stop shop,” said owner Jeff Berta, of Ormond Beach.

Berta and his staff design and print cards, brochures, envelopes, fliers, forms and all the other material businesses need for day-to-day operation. Quite often, he has been asked about signage, and he would refer the customers to other businesses.

“I’ve been turning away business,” he said.

Automobile “wraps” are those colorful graphics on cars and vans that often include the company name and phone number. They are not paint, but rather stickers that have been cut out and mounted.

Berta considers his business, located at 1501 Ridgewood Ave., Holly Hill, now full-service, and expects to hire more employees to handle the additional workload. For now, he has partnered with a sign company.

“It takes some time and skill to make these signs,” he said.

He also does printing for the general public and supplies promotional products, such as personalized pens, cozies, etc.

Berta has operated Copy Cat, which has been in business since 1987, since 2011. Before that, he worked at a major printing company for 20 years.

Berta said he has gotten through slow business times by networking with other business people and utilizing referral groups. He is a member of Preferred Business Group, which has only one member representing each type of business. In addition to providing tips for each other, they sponsor Ormond Beach community events, such as Art in the Park and the Christmas Parade.

He also takes part in Business Networking Group II in the Ormond Beach Chamber of Commerce.

He said the computer age has been a help, but also presents some problems for printers. For example, people can create their own designs at home, but often don’t know how to create an image that is suitable for printing. Also, many people don’t understand copyright laws and think they can use anything off the Internet, such as photos.

“It’s been both good and bad,” he said.

But he’s there to help people with their projects.

His years of experience enable him to provide guidance with any kind of printing project, even for people who want to start a magazine or get a book printed.

“I have a lot of connections in the printing industry,” he said.

 

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