- November 15, 2024
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DeCeglie’s 5 keys to longevity
Richard DeCeglie of Watson Realty Corp. recently received the President’s Award, which recognizes the agent that achieves sales volumes of over $3 million in production in the previous calendar year. DeCeglie also celebrated his 30th year, and he shared the Top 5 things that have led to his successful longevity.
Trust
“I consider myself a consultant rather than a salesperson, so my mindset is different than many in the real estate community. As a consultant, I prove to my clientele that I have their best interest in mind, and, over the years they have given me their loyalty. Only when they realize that I’m not pressuring them into anything they don’t want to do is when there is a major turning point in the relationship.”
Integrity
“To me, the handshake is my integrity. The contracts they may need to execute is just a formality. I perform more than they expect, and, if they are not satisfied with the service, they may be released from the agreement without consequence. I work on obtaining business by reputation and referrals. I don’t concern myself with how much money I make from the client but how I can be of the best service to them, so that they refer me to their family and friends. I also treat my fellow realtors as my best clients, rather than my competitor. This way there is trust in our business relationships.”
Consistency
“My marketing and follow up have been consistent throughout the years. I stay in touch with my clients, so that they know what I am working on. I have written status reports on listings with number of showings and comments from realtors and customers, every 30 days. I tell the truth, regardless of the consequences. I don’t tell customers and clients what they want to hear, just to obtain their business; I tell them what they need to hear in order to be successful with their agenda.”
Giving back
“Giving back to the community is very important to me. I’ve spear-headed the Christmas Brigade since relocating here in 1989. I need to help the community that has provided me a good living. I also give back to my industry, by mentoring fellow agents, who need to be guided in their own careers. This is my paying forward to the real estate business that has helped me provide for my family.”
Balance of family and business
“My wife and I have three adult children now, but, while they were growing up, I never wanted to be perceived as a realtor who happens to have children. I wanted to be a dad whose profession was a realtor. With that mindset, I got to witness all my children’s activities, and they got to see me at all their school events. Now they are successful in their own right.”
Call 445-0158 or go to palmcoastrealty.com.
Coldwell helps community kids
The Mt. Calvary Baptist Church youth ministry held a Community Night Out for local kids. With community assistance, the church organized an outing for 30 kids to attend the Bethune-Cookman University - Morgan State University basketball game. The Church provided the transportation and were in need of support to pay for the kids. Last month, the Mastermind Group at Coldwell Banker Premier Properties raised enough funds to sponsor this night out at a basketball game.
The Mastermind Group at Coldwell Banker Premier Properties is a group of like-minded real estate agents who meet regularly to share ideas and perspectives with the goal of offering the best service available to their customers. Call 445-5880.
Hired
Kim Tolley has been promoted to serve as assistant director of practice operations for Florida Hospital Flagler’s branch of Florida Hospital HealthCare Partners, an employee group of primary care physicians and specialists.
Kudos
Sherron Skibo was named Sales Agent of the Month for the month of January for Watson Realty Corp. She also received recognition for being a multi-million dollar producer in 2015. Call 246-9240.